Asian Institute of Event Management Kolkata

Corporate Events vs. Social Events: Understanding the Key Differences

July 26, 2024

Picture yourself pivoting smoothly from coordinating a posh product launch to an energetic wedding celebration. As a versatile event planner, you’re the master DJ effortlessly toggling between conferences and bachelor parties. But recognizing key distinctions becomes critical or you might end up with confused guests or an angry client. Let’s look at a few central […]

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The Role of Social Media in Modern Event Management

July 20, 2024

As an event manager, you’re no longer just orchestrating experiences in the physical world. You’re also creating shareable moments, curating online conversations, and building virtual communities that outlast the event itself. Welcome to the new frontier of event management, where a hashtag can resonate as much as a headline act. Let’s look at how social […]

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Essential Soft Skills for Success in Event Management

July 15, 2024

Even the most perfect event plans mean little without the interpersonal skills to connect, lead, and adapt. In event management, technical expertise in timelines and budgets establishes competence… but the soft skills reveal true proficiency. These human-centered capabilities often turn good events into unforgettable occasions that forge lasting impressions. Let’s look at the critical soft […]

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The Evolution of Event Management: From Traditional to Modern Approaches

July 3, 2024

Remember your first school event? The excitement, the chaos, the last-minute panic? Now imagine planning a global product launch or a star-studded award show. Event management has come a long way from those humble beginnings. Today’s event planners juggle everything from celebrity appearances to virtual environments—but the industry wasn’t always so complex. Early event coordination […]

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Ethics in Event Management: Key Principles for Aspiring Professionals

June 30, 2024

Events built on ethical choices earn trust and respect over time. In event planning, integrity should not be an afterthought but a guiding compass. Understanding core values now prepares aspiring leaders to steer this industry toward a brighter future. Here are some foundational ethical practices every event management professional must align with: Building Trust through […]

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