In the fast-paced world of event management, hands-on experience is just as crucial as theoretical knowledge. Internships provide students with a unique opportunity to bridge the gap between classroom learning and real-world application, helping them understand the industry’s intricacies, build professional networks, and gain invaluable experience. At the Asian Institute of Event Management (AIEM), we […]

The roar of the crowd. The electric atmosphere. That unforgettable sense of belonging to something greater. Ever wondered what makes people act differently in crowds? At events, crowds take on a life force all their own, transforming behaviors in fascinating ways. Understanding these psychological shifts is key to excelling in event management. At the Asian […]

Networking is the cornerstone of success in the event industry. It’s about building relationships, exchanging knowledge, and discovering new opportunities. For students at the Asian Institute of Event Management, networking is a crucial skill that can open doors to exciting careers. Here are some practical tips to help you build a strong network. 1. Attend […]

Event disasters can strike without warning. Power failures, speaker no-shows, and even natural disasters can torpedo the most meticulous plans. These aren’t hypotheticals, but very real challenges event planners navigate. Recognizing this reality, leading event management institutes like Asian Institute of Event Management (AIEM) have integrated crisis preparation into curriculums, equipping students to adeptly handle […]

Storytelling is criminally overlooked in event design. And yet it’s so important in crafting memorable experiences. Without a compelling narrative, even well-planned events can feel disjointed and forgettable. Acing storytelling techniques transforms mundane gatherings into impactful experiences that genuinely engage attendees. How? Creating a Cohesive Narrative Every event requires a central story. This core narrative […]